Hamperscape

Logo and Branding Design

Hamperscape is dedicated to crafting bespoke hampers that celebrate life’s special moments. We aim to provide exceptional service, sourcing premium local and international products, and delivering gifts that reflect the unique tastes and desires of each client. Whether for corporate events, weddings, or personal celebrations, our mission is to turn thoughtful ideas into beautifully curated realities.

Hamperscape’s vision is to be Bali’s premier destination for custom hampers, where every gift tells a story, creating memorable experiences and lasting connections.

The name “Hamperscape” suggests a creative blend of "hamper" and "landscape," evoking the idea of a beautifully curated, expansive array of custom gift hampers. It implies more than just a collection of items – each hamper is like a unique, personalised landscape crafted for the recipient. This name captures the essence of thoughtful gifting, emphasising quality, creativity, and customisation.

Moodboard

Next, aligning with the brand’s vision and mission, I set out to craft a visual identity that embodies elegance while remaining versatile, approachable, and sustainable. With the client’s request to incorporate the letter “H” in the logo, I began the design process with initial sketches.

I settled on 3 styles: a playful and approachable logo titled 'The Gift Box'; an elegant logo titled ' The Sweetener'; and a high-end logo titled 'Regala'.

Logo #1: The Gift Box

The Gift Box logo elegantly represents a gift box, with the H symbolising Hamperscape and design elements like the lid, ribbon, and bow highlighting a beautifully wrapped present. The lines in the H reflect streams of thoughtfulness, symbolising the care and effort behind each gift. The green signifies Bali’s natural charm, while the gold embodies timeless elegance.

Logo #2: The Sweetener (Winner!)

The logo features a Serif letter "H," with its central line replaced by an S-shaped ribbon, representing "Hamperscape."

Named "Sweetener," the design adds a playful, whimsical touch to the classic Serif H, while maintaining an elegant feel. The colour scheme matches The Gift Box, with the gold S ribbon adding a touch of sparkle.

The client decided to go with The Sweetener, as they believe it encapsulates the overall essence of Hamperscape.

Logo #3: Regala

Regala is a logo reminiscent of Logo #2, featuring an elegant fusion of the letter H and a ribbon-like S, together forming the brand name Hamperscape. The fluid motion of the S gracefully weaving around the H symbolizes an interconnected system, reflecting the brand’s commitment to regal, trusted, bespoke, and one-of-a-kind products.

Colour Palette and Typeface

Hamperscape in Action

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